Archive for September, 2011

30 Sep

Is Cyber War on Ecommerce Imminent?

Ecommerce

According this recent article in Foreign Affairs, the Pentagon has an updated and evolving cyber defense strategy: To meet this growing threat, the Department of Defense developed a strategy for operating in cyberspace that has five pillars: treating cyberspace as an operational domain, like land, air, sea, and outer space; employing active defenses to stop [...]

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28 Sep

Official Yahoo! Store Update Saves Customer Data for Quicker Checkout

Yahoo! Stores

The official Ystore blog recently announced that the new “Saved Cards” feature for Yahoo! Stores is now available for use: By giving registered customers the ability to save their credit and debit card information to their account, along with the billing address associated with each card, Saved Cards lets customers breeze through checkout without having [...]

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27 Sep

Once Abandoned Facebook Positioning Strategy for Small Business Gets Re-Treaded

Social Media

Like a lone road tire left to rot, small businesses deserted a Facebook growth strategy considered outdated with the advent of the Fan Page. Small business merchants were convinced that Fan Pages would take them to where they were going faster and safer than rolling promotions like they used to do on a basic Facebook [...]

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23 Sep

Viral Starbucks Youtube Video Gets Barista Fired

Social Media

Christopher Cristwell sat down in not much else but what appears to be his green Starbucks barista apron and began a 2 minute 55 second, 85 line rant against all the irritations a Starbucks service employee might encounter during a busy counter shift. It begins innocently enough: “Welcome to Starbucks my name is Chris I’ll [...]

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22 Sep

New “Recommends Feature” for Facebook Fan Pages

Social Media

Facebook is renowned for serving its users with new features, totally unannounced. We are often left wondering whether Facebook is implying that their real target market is very discovery-savvy internet socialites, or rather those always up for the new challenge of finding new features on their Facebook. It’s always a cat and mouse game on [...]

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