There’s nothing worse for a shopper than feeling duped, double crossed, or cheated. It makes them feel stupid, and to rub it in, they’re left holding a bad product as a reminder. But the product reviews were five star. How could that have happened to me, the customer thinks, over and over again until the [...]
Shortly after the recent Fast Pivot / TurnTo Networks led Social Media Takes Muscles Webinar, a Yahoo! Store merchant integrated TurnTo’s proprietary social shopping widget. Here in the Youtube video below is a sliced view of that Yahoo! Store merchant using TurnTo’s proprietary social shopping widget. Who needs client testimonials when it’s so easy to [...]
Video Commerce for Yahoo! Stores: How to Leverage the Internet’s Fastest Growing Medium View more webinars from FastPivot. During this webinar, Matthew Ledford, FastPivot President and Mark Thomas, Buystream.tv CEO discussed video commerce (the practice of using video to promote what you sell online) for Yahoo! Store merchants. Early in the webinar, a live survey [...]
One of the largest opportunities for Yahoo! Store merchants today is video. Using video to promote what you sell on your Yahoo! Store website is called video commerce. Studies show that video can increase conversion rates and sales, while decreasing cart abandonment and customer service. An effective Yahoo! Store video commerce strategy should focus first [...]
Conferences, Partners, Social Media
A recording of yesterday’s “Social Media Takes Muscles” webinar is now freely available. Watch this advanced social media how to instructional video on SlideShare now. Yahoo! Store merchants are finding this information very valuable: Since last night, there have been over 500 views. This social media webinar was produced by Asheville’s FastPivot in conjunction with [...]
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